Clip Barrettes
Posted in Everything For The Baby on 07/31/2010 06:15 am by admin
No Slippy Hair Clippy Feature on Giggle Guide
No Slippy Hair Clippy Has a Firm Grip on Success
Written by Shannon Allen
July 1, 2010
As the owner of No Slippy Hair Clippy ®, Annie Salyer is immersed in all things girly — bows, ribbons, flowers, barrettes, and fabric. But this mother of two boys isn’t complaining. “Honestly, I think most Girls Love hair accessories,” she says. “I grew up with four sisters, and we were always putting clips, ribbons and bows in our hair. I definitely have more of a passion now, especially after serving as the sole Hair Clippy designer the past six years.”
It’s a Girl!
The company’s first and signature “no-slip hair clip” was invented out of sheer frustration 10 years ago when a mom with a nearly bald baby girl fashioned a cute hair clip that would stay securely in place.
“For generations, baby girls have been mistaken for boys,” Salyer says. “That is until No Slippy Hair Clippy came along! Before we opened in 2001, you couldn’t find a hair accessory created specifically to stay in baby-fine hair. Today, there’s no reason a baby girl need be mistaken for a boy — our beautiful and versatile products definitely solve this problem!”
Fashion that Attracts, Minus the Magnet
No Slippy’s unique hair clips were originally designed with a magnet that enhanced the hold. Today, the product incorporates Swiss velvet, wrapped completely around 1 3/4-inch pinch alligator clips, 2 1/4-inch French barrettes and 1 1/4-inch mini baby clips to provide as snug and secure a grip as a magnet.
All of the hair accessories are handcrafted in the United States, using non-toxic glues and adhesives and CPSIA-certified trims that are sourced from all over the world. “Today’s clip version is sleek, lighter weight and so soft, you hardly know it’s there,” Salyer notes. The bows are made with grosgrain, organza and velvet ribbon, and the novelty clips feature adorable appliqués. An organic cotton head wrap, with big flowers and butterflies, adds a “go green” touch to the product line. “It’s a wonderful band that is super soft and stretchy, and I have not seen anything like it in the marketplace,” Salyer reports.
Building a Business on the No-Slip Clip
Salyer never imagined she’d be co-founder and CEO of a line of hair accessories. Growing up in Manhattan Beach, California, she was the daughter of a prominent political figure and a top women’s beach volleyball player. Her own abilities in volleyball propelled her to the University of Arizona and then to San Diego State University. Before graduating, she took a job in Europe launching Nautilus health clubs. This hands-on experience opened up a new world to her as she learned the art of marketing and promotion, meeting people in the industry and building a network of experts.
“When I came back to the states, I was determined to work for Reebok footwear in its promotion and marketing division to help launch the company’s first volleyball shoe,” Salyer reminisces. “With my volleyball connections and what I’d learned in Europe, I felt I was perfect for the job. I began to lobby for a chance to be a sales rep, if a position became available.”
Salyer caught a break in 1986 when one of Reebok’s children’s representatives left the company and Salyer was offered the job. “Everything took off from there,” she says. “This marked the beginning of my career in the children’s industry and set the stage for my discovery of No Slippy Hair Clippy.”
Salyer actually stumbled on the no-slip velvet clip while making a call to one of her accounts in the San Francisco Bay Area. “I really liked the product and the thought that was put into it. But like so many start ups, there wasn’t enough capital to support the business, and it seemed eminent during the early days that No Slippy Hair Clippy was not going to make it,” she says. “I convinced my husband, Ramey, that if we invested, we could make something important happen in the marketplace.”
With a combined business savvy, strong industry contacts, some money and a great deal of commitment, she and Ramey invested and formed a partnership with the original owner, and co-founded a whole new successful business venture. From the very beginning, Salyer knew No Slippy Hair Clippy was going to be different. “It’s about our name … it makes people smile and want to say it out loud. I knew we had something marketable and cute,” she says.
But expanding and shaping the business turned out to be more challenging than the couple thought. In the summer of 2005, Sayler learned her co-founder had committed fraud and embezzled funds from the company. “This sent us reeling, personally and professionally, and almost put the company out of business,” she says. “At the time, I thought we were the only company ever to experience this, but I have come to realize after talking with many business owners that we weren’t alone in coping with adversity.”
Rebuilding and Rebranding
Salyer credits No Slippy Hair Clippy’s loyal retailers for keeping the company afloat through some of its most trying days. She found herself digging deep to remember her inspiration for initially becoming involved with the brand. “I truly fell in love with the hair clips, the quality, the ingenuity, the uniqueness,” she remembers. “I still love seeing babies wear them because they really stay in their baby fine hair. I just 100 percent believed in the product right from the start.”
The No Slippy team has catapulted the company to success. Since 2005, it has been nominated every year by retailers across the United States for the prestigious Earnshaw’s Earnie award, in recognition of design excellence. In 2008, the brand won the award. “In today’s climate, we have to be focused and realistic,” Sayler notes. “Our marketing efforts have given us a higher perceived value and have contributed to our branding efforts.” She regularly gives a shout-out to her photographer, Amanda Elkins, who is responsible for lifestyle images and Don Corning, who shoots the products in studio. “Our designers and photographers are essential to the overall look and feel of our brand,” she says, “and I believe this has clearly set us apart from other companies in the category.”
Hair-Raising Accessories on the Horizon
In these economic times, Sayler recognizes that changes must be cost effective. “Business grows not just by sales, but by offerings and expanding product lines,” she believes. The company has grown exponentially since the early days, and moving the business globally into export markets and expanding Internet business and marketing has proven to be effective.
The company’s latest introduction, Clippettes ™ ribbon prints and bows, is a new division that focuses on value price points, but incorporates the same quality and design ingenuity, starting at $3.95 MSRP. “At this price range, more customers can add hair accessories to their wardrobes,” she says.
Sayler says she is constantly blown away by No Slippy Hair Clippy’s success. “We’ve been fortunate enough to have photographs of celebrity kids wearing our products in the pages of US Weekly, People Magazine, OK magazine and Life & Style. Some of the celebrity moms include Samantha Harris, Jessica Alba and Halle Berry. We’re flattered to attract this kind of attention and love to see our clips in the press. We attribute most of the success of our celebrity marketing to Bop-Star Baby celebrity gift baskets.”
Salyer isn’t resting on her laurels — goals have always been to expand on ideas and create new innovative designs, concepts and trims that have never adorned a hair clip or headband. “If it’s out there and different, I’m looking at it,” she shares. “I don’t copy others, but I might see something I like and take it to another level. I have high expectations and standards, so it has to look outstanding to make the line. We never stand still; design and product development is ongoing. It’s the only way to stay ahead of it all.”
No Slippy Hair Clippy accessories are designed for babies, toddlers, tweens, teens and women. The collection includes the grosgrain baby bows, novelty hair clips with animals and critters, flower clips and headbands. The velvet pinch clip is the best-selling hair clip for girls of all ages.
For more information, visit www.hairclippy.com
Option 1:
Rachelle Salinger is a freelance writer whose two passions in life are: family and fashion. This mother of two loves to stay on the loop of the latest trends in hair accessories and the best baby gifts in the market. She currently writes for No Slippy Hair Clippy, purveyor of the finest non-slip hair clips for girls of all ages.
Option 2:
About the Author
Rachelle Salinger writes for No Slippy Hair Clippy, purveyor of the first and finest non-slip hair accessories in the market today. These award-winning baby items are designed and manufactured in the United States using the top quality materials and offering fun and unique styles.
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NEW LOUIS VUITTON MARAKAMI PANDA BARRETTE HAIR CLIP PIN $1,120.00 |
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LOUIS VUITTON MARAKAMI PANDA BARRETTE HAIR CLIP $700.00 |
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AUTH CHANEL CC Crystal Black BARRETTE Hair Clip Large $399.00 |
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ESTATE ZOLOTAS SILVER HAIR CLIP / BARRETTE !!! $325.00 |
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Auth CHANEL Candy Pink Jelly Crystal Hair Barrette Clip $309.95 |
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CHANEL HAIR CLIP BARRETTE IN BLACK WITH CC LOGO BOX $299.99 |
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CHANEL SWAROVSKI CRYSTAL CC HAIR CLIP BARRETTE BLACK $299.00 |
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Auth CHANEL CC SWAROVSKI CRYSTAL BARRETTE HAIR CLIP New $295.00 |
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Auth CHANEL CoCo Blk White PopArt Hair Barrette Clips $289.95 |
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AUTHENTIC 09C CHANEL CC CRYSTAL LOGO HAIR CLIP BARRETTE $285.00 |
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Auth CHANEL BlueGrey Tweed Silver CC Hair Barrette Clip $279.95 |
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ELEGANT CRYSTAL BUTTERFLY HAIR CLIP BARRETTE BY FRANCE $275.00 |
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BARRETTE HAIR CLIP HANDMADE WITH BUFFALO INDIAN NICKELS $258.00 |
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100% Authentic Chanel Gold Hair Clip Barrette $249.99 |
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NEW 14kt. YELLOW GOLD GEMSTONE HAIR BARRETTE/CLIP $195.00 |
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Auth Chanel Barrette Hair clip CC black quilting C640 $180.00 |
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NEW Swarovski Chunky Crystal Luxury Hair Clip Barrette $169.99 |
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Rare Antique Hair Barrette Old Hairpin Barret Pin Clip $119.95 |
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New Wholesale Case Lot Hair Beauty Jaw Clips Barrettes $110.47 |
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AUTH Chanel Vintage pink black hair clip barrette $99.99 |
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Michal Negrin Vintage Style Flower Hair Clip Barrette $99.00 |
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HENRIETTA ANTIQUE STERLING HAIR CLIP SLIDE BARRETTE $95.00 |
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Pair Vintage Antique Hairpin Clip Barrette Rare VGC $93.75 |
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1000 Large French Style Hair Clips 80mm Barrettes Clasp $90.99 |
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1000 Large French Style Hair Clips 70mm Barrettes Clasp $90.99 |
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Agatha Paris Scottie Dog Barrette Tortoise LG hair clip $89.00 |
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Gourd Carved Hair Barrette~Clip Set of 36 Wholesale Lot $88.95 |
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40 pcs Wholesale Swarovski crystal Hair Clip barrette $88.00 |
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Swarovski Crystal Jewels Chimes Hair Clip Barrette NEW $83.75 |
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Agatha Paris Scottie Dog Barrette Tortoise LG Hair clip $80.00 |
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Agatha Paris Scottie Dog – Barrette BROWN hair clip NWT $75.00 |
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1953-1957 Girl Scout Hair Clip Barrette & BRACELET LOT $75.00 |
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Agatha Paris Scottie Dog Barrette LIGHT BLUE Hair clip $75.00 |
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Agatha Paris Scottie Dog Barrette CREAM LARGE hair clip $75.00 |
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GORGEOUS HAIR CLIP BARRETTE W/ CRYSTAL PAVE GLASS CAMEO $74.95 |
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Couture Barrette Hair Clip Silk Pearls Rhinestones Ecru $71.24 |
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3 Pins/1 Hair Clip/Barrette Antique French Paste Ster. $70.00 |
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1000 French Style Hair Clips 60mm Barrettes Clasp 60 mm $69.99 |
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1000 French Style Hair Clips 50mm Barrettes Clasp 50 mm $69.99 |
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Vintage STERLING Hair Clip BARRETTE Imprint w Turquoise $65.00 |
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1000 French Style Hair Clips 40mm Barrettes Clasp 40 mm $64.99 |
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Rare Swarovski Crystal Branch Hair Clip Slide Barrette $63.65 |
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1000 French Style Hair Clips 30mm Barrettes Clasp 30 mm $62.99 |
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Native American S Silver & Turquoise Hair Barrette Clip $62.00 |
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Native American Silver & Turquoise Hair Barrette Clip $62.00 |
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OOAK Vintage Rhinestone French Jet Barrette Clip Prom $60.00 |
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1000 Wholesale Steel Hair Clip Snap Barrette Toddler $59.99 |
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VINTAGE Sterling Silver SOUTHWEST GEM Barrette Clip $59.95 |
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New Wholesale Case Lot Hair Beauty Jaw Clips Barrettes $58.47 |
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Agatha Paris Scottie Dog Barrette WHITE LARGE hair clip $58.00 |
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CARA NY COUTURE SWAROVSKI 18K GP CLIP BARRETTE PAIR NEW $57.00 |
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CARA NY VINTAGE TURQUOISE SWAROVSKI HAIR CLIP BARRETTE $56.25 |
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LARGE DIABLO ENGRAVED STERLING BARRETTE HAIR CLIP $55.00 |
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Agatha Paris Scottie PURPLE barrette hair clip NWT $55.00 |
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Tropical Fish BARRETTE Hair Piece Clip Wood Jewelry NOS $53.95 |
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Retired SWAROVSKI Crystal Hair Clip Slide Barrette Pin $53.26 |
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Agatha Paris Scottie Dog Barrette PURPLE Hair clip $50.00 |
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Wholesale 1200 Color Barrettes Snap Hair Clips Large $49.99 |
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Swarovski Crystal AURORA Borealis Hair Clip BARRETTE $49.99 |
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Wholesale Lot 88 Clips Combs Barrettes Hair Accessories $49.99 |
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ANTIQUE VICTORIAN FAUX TORTOISESHELL HAIR BARRETTE CLIP $49.99 |
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Sterling Silver Opal Imprint 3 Stone Hair Clip Barrette $49.95 |
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Hair Barrette Clip Blanks 80mm French-Style pk/100 $49.95 |
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Hair Barrette Clip Blanks 80mm French-Style pk/100 $49.95 |
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Navajo Silver Lapis Carson Blackgoat Hair Clip Barrette $49.50 |
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AUTH CHANEL Gold Tone Coco Hair Barrette Clip Claw $49.00 |
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Vintage Pave Crystal Rhinestone Hair Clip Barrette $48.00 |
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Hair Barrette Clip Blanks 60mm French-Style pk/100 $47.95 |
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100 Silver Long Clip Hair Barrettes 2 hole 10×100mm $46.99 |
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Montana Silversmiths Barrel Racer Hair Barrette Clip $46.00 |
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12 x Lucite Barrette Slide Clamp Hair Grip Clip 70s $45.99 |
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nwt MARC by MARC JACOBS Barrette/Gold Metall Clip 3,75″ $45.95 |
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nwt MARC by MARC JACOBS Barrette/Gold Metall Clip 3,75″ $45.95 |
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Swarovski Crystal EVA HAIR CLIP Heart Hairclip Barrette $45.56 |
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nwt MARC by MARC JACOBS Barrette/Gold Metall Clip 4,25″ $45.50 |
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Couture Barrette Hair Clip Silk Vintage Gold Sable Puff $44.99 |
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Couture Barrette Hair Clip Silk Black White Gray Bow $44.99 |
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Couture Hair Clip Barrette Blue White Silk Rhinestone $44.99 |
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Couture Barrette Hair Clip Silk Pink Gold Bow Ivory $44.99 |
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Antique Faux Tortoise Shell Pique Hair Barrette Clip $44.99 |
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NWT$68 MARC JACOBS HAIR COMB CLIP BARRETTE RED ZIPPER $44.99 |
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Smooth Petite Hair Clip Barrette Blanks 35mm pk/100 $44.95 |
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Smooth Petite Hair Clip Barrette Blanks 35mm 10pc 100pc $44.95 |
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240pcs Barrette Hair Clips With Flower-2 Colors $43.89 |
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Swarovski Crystal Bailee Triple Star Hair Clip Barrette $43.55 |
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AUTH CHRISTIAN DIOR GOLD CD LOGO HAIR BARRETTE/CLIP NEW $43.00 |
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AUTH CHRISTIAN DIOR GOLD W.PEARL HAIR BARRETTE/CLIP NEW $43.00 |
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VINTAGE Sterling Silver Shell SOUTHWEST Barrette Clip $42.95 |
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SIGNED VOGUE Rhinestone Hair Accessory Barrette Clip $42.49 |
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New Swarovski Crystal Hair Barrette Clip Flowers $42.00 |
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New Swarovski Crystal Hair Barrette Clip Flowers $42.00 |
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NEW Disney SWAROVSKI Hair Clip Barrette TINKERBELL Cute $40.50 |
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Vintage Blue Crystal Dragonfly 3¼” Hair Clip Barrette $39.99 |
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Signed Lady Ellen AB Crystal Butterfly Barrette Clip $39.99 |
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LOT-20 HAIR BOWS CLIP BARRETTE 4 INCH BABY GIRL TODDLER $39.99 |
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Tarina Tarantino Pink Tulle Flower Hair Clip Barrette $39.95 |
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Tarina Tarantino Yellow Tulle Flower Hair Clip Barrette $39.95 |
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Sterling Silver Pink Mussel Imprint Hair Clip Barrette $39.95 |
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Sterling Silver Lapis Imprint Hair Clip Barrette $39.95 |
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Sterling Silver Coral Imprint Hair Clip Barrette $39.95 |
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Vintage Style Colorful Floral Hair Barrette with Swarovski Crystals $14.99 … |
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Kids Craft Hair Bow Maker Kit,Easter 4 kit, Children Learn How to Make Hair Bows,ez Kids Bow Maker with Ribbon,instructions for Ages 7 & Up.gift & Stocking Stuffer Ideas. $19.99 Easy Make Bows are for children 5 and older! You will be able to create many different styles with four bows! The more kits you buy the more different color combinations you can Create! Just layer the ribbon onto the magical hair bow maker clip, fold to secure And that’s how easy it is! Take them apart and create a new one! Easy Make Bow kit includes: 52 piece hand shaped ribbon set! Four magi… |
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Barrette Bow – Polka dot – Assorted $4.25 Barrette bows come in 6 piece packs…. |
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SCUNCI Magic Bun-Tortoise 1 piece $2.49 Magic Bun-Tortoise 1pk 1 Single Unit NDC/UPC # 43194-16162… |
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10 Pcs 6.5cm wide Snap Barrettes with Epoxy, Hair Accessories $6.95 … |
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10 Assorted colors Barrettes and 5 Hair Clips, Hair Accessories $6.95 … |
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French Twist Comb – Set of 3 (Three) Combs in Tortoise Shell $14.99 Set of 3 (three) French Twist Combs in tortoise shell color that have 7 (seven) rounded teeth that are each 2-5/8 inches long to secure your french twist. Combs measure 4-1/4 inches across. Great for casual everyday and for weddings, proms, and any other dressy hair occasion…. |
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4-Pack Baby Hair Bows. No-slip Baby Clips for Newborn Fine Hair. Jane Infant Bows. Each value pack comes with the 4 colors pictured. This is a classic baby bow in its styling, and is perfectly sized for young babies and toddlers. Ideal baby shower gift or newborn welcome present. This is a dainty size bow for newborns and young toddlers. It is great for every day wear, or perfect for dressy occasions such as baptism, christening, birthday parties, Easter, and Christmas. Through … |
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Felt Butterfly Girls Hair Clip … |
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Michelle Garretts Easy Make Bow Instructions CRAFT KIT on How to Make Hair Bows $19.99 This is Michelle Garretts Home made Bow making craft kit. This is for those of you who would like to know how to make Easy Make Bows. Includes: 12 pages of how to make Michelle Garretts Easy Make Bows. These instructions will tell you What tools are needed, measurements, how to make the parts, how to put them together. 6 Bendy Bow maker clips 1 Bowkit to use as a template You will learn how to ma… |
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